{"id":106789,"date":"2026-01-28T08:00:00","date_gmt":"2026-01-28T08:00:00","guid":{"rendered":"https:\/\/www.dinsmore.com\/?p=106789"},"modified":"2026-01-27T21:53:55","modified_gmt":"2026-01-27T21:53:55","slug":"dinsmore-launches-new-logo-and-reimagined-website","status":"publish","type":"post","link":"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/","title":{"rendered":"Dinsmore Launches New Logo and Reimagined Website"},"content":{"rendered":"\n<p>Dinsmore is stepping into the future with a sleek new logo and a modern, user-friendly website. The refreshed visual identity honors the values that have made Dinsmore a trusted name for more than a century and embraces the sophistication and momentum that will define the next chapter.<\/p>\n\n\n\n<p>Founded in 1908, Dinsmore has rapidly expanded from its Midwest roots into a firm with a nationwide footprint and forward-looking approach. This project launch reflects the Firm\u2019s unwavering pursuit of progress and underscores deliberate steps to stay ahead of the curve through innovation, collaboration and exceptional client service.<\/p>\n\n\n\n<p>\u201cDinsmore\u2019s brand evolution builds on more than a century of success,\u201d said Managing Partner Josh Lorentz. \u201cWhile the legal industry is often perceived as rigid and transactional, the Firm\u2019s rebrand reflects a different approach, one that values relationships as much as results, and a commitment to improving every day.\u201d<\/p>\n\n\n\n<p>The redesigned website delivers a streamlined, tailored experience telling the Firm\u2019s story and connecting visitors with the information they need most. It enhances accessibility, creates a stronger platform for recruiting attorneys and business professionals and deepens connections with alumni and clients by showcasing their achievements. Visitors will find an intuitive design, detailed information on more than 50 legal service areas, industry insights and stories that reflect collaboration and community, pillars of the Firm\u2019s culture.<\/p>\n\n\n\n<p><strong>What\u2019s new in 2026<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Logo:<\/strong> Featuring the Dinsmore diamonds, symbolizing sophistication, regality and the strength of our partnerships\u2014past, present and future.<\/li>\n\n\n\n<li><strong>Font:<\/strong> An art-deco-inspired design that nods to the roots of the Firm with a modern twist.<\/li>\n\n\n\n<li><strong>Color Palette:<\/strong> Refreshed, bright colors, highlighting a new Dinsmore blue paired with royal purple for a bold, elegant look.<\/li>\n\n\n\n<li><strong>Website:<\/strong> A modern design that\u2019s intuitive, fast and built to deepen relationships while telling the Dinsmore story.<\/li>\n<\/ul>\n\n\n\n<p>\u201cWe\u2019ve been incredibly intentional throughout this project. Every touchpoint now reflects what it means to work with Dinsmore,\u201d said John Bart, Senior Manager, Branding and Creative. \u201cWe\u2019re unchanged in our commitment to clients and world-class legal counsel, and now transformed in how we lead the industry into the future. This marks the beginning of a bold new era for Dinsmore, planting our flag as a Firm truly redefining legal excellence.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dinsmore is stepping into the future with a sleek new logo and a modern, user-friendly website. The refreshed visual identity honors the values that have made Dinsmore a trusted name for more than a century and embraces the sophistication and momentum that will define the next chapter.<\/p>\n","protected":false},"author":28,"featured_media":106818,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-106789","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Dinsmore Launches New Logo and Reimagined Website - Dinsmore &amp; Shohl<\/title>\n<meta name=\"description\" content=\"Read the latest legal news and Firm updates related to Dinsmore Launches New Logo and Reimagined Website\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dinsmore Launches New Logo and Reimagined Website\" \/>\n<meta property=\"og:description\" content=\"Read the latest legal news and Firm updates related to Dinsmore Launches New Logo and Reimagined Website\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/\" \/>\n<meta property=\"og:site_name\" content=\"Dinsmore &amp; Shohl\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-28T08:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.dinsmore.com\/wp-content\/uploads\/2026\/01\/2026-Legal-Alerts-template-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Kristen Howard\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kristen Howard\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/\"},\"author\":{\"name\":\"Kristen Howard\",\"@id\":\"https:\/\/www.dinsmore.com\/#\/schema\/person\/9cf18dbea12fe445ad86b8f2a6d432b3\"},\"headline\":\"Dinsmore Launches New Logo and Reimagined Website\",\"datePublished\":\"2026-01-28T08:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/\"},\"wordCount\":375,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.dinsmore.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.dinsmore.com\/wp-content\/uploads\/2026\/01\/2026-Legal-Alerts-template-3.png\",\"articleSection\":[\"News Releases\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/\",\"url\":\"https:\/\/www.dinsmore.com\/news\/dinsmore-launches-new-logo-and-reimagined-website\/\",\"name\":\"Dinsmore Launches New Logo and Reimagined Website - Dinsmore &amp; 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